Wal-Mart is the largest company Earth, capturing unimaginable amounts of market-share; unrestricted by national borders or regulations that keep strategic bottom-line thinking from remorselessly taking advantage of workers, the environment, and state and local infrastructures.
Supposedly, Wal-Mart “helps” their suppliers. According to those I know who’ve either worked at Wal-Mart or spent time researching the retail giant, Wal-Mart has redefined the term “bottom line” and forced it’s suppliers to unprecedented levels of efficiency. The right products arrive at exactly the right time in exactly the right isle’s…on exactly the day they’re needed.
If suppliers don’t have the capability of keeping up with Wal-Mart’s unparalleled zest for satisfying their consumer’s material appetites, then Wally World either stops doing business with that supplier or sends a team of efficiency professionals to their supplier’s manufacturing headquarters to shake things up a bit, if you will. Often times this shake-up will take suppliers to unimagined levels of performance. Which often results in substantially lower costs for a product.
Wal-Mart’s prices are fantastic. When I’ve gone to Wal-Mart to shop, (Wal-Mart’s livelihood depends on hypocrites like me, though I do shop there now only when I deem it necessary: two or three times a year), I often find myself in a state momentary reverse sticker shock. It’s great to discover that I won’t have to spend as much on something as I first thought.
Fact is, every time I make a purchase there, it’s like I’m saying, “Wal-Mart, good job! You are doing the right thing.”
Ironically enough, those who protest Wal-Mart setting up shop in their communities often find themselves there years later, buying things like gallon jars of pickles priced just below three dollars. And, as many know, those gallon jars eventually put Vlasic out of business; as the supplier for Wal-Mart’s dirt cheap gallon jars, they couldn’t keep their prices low enough without eventually filing bankruptcy.
All this said, I’d like to suggest an introductory solution to the Wal-Mart problem. My weakness is my wallet. When I know how much Wal-Mart charges for something and I know how easily it will be for me to get nearly everything I think I need…all in one place…I find it hard to resist shopping there.
If you can’t stop shopping there, simply shop there less. If you plan to get three things at Wal-Mart, see if you can’t buy two instead. Take it one step at a time and see if you can’t lessen your dependence. I’m a realist. I know it’s hard, but I find the littlest things we do can make the biggest difference. Wal-Mart owes a lot more to this country than the trucks they sent to New Orleans to bolster their image.
They owe us all the decent paying jobs that have been shipped over-seas because manufacturers can’t compete in the US any more. They owe us for the environmental damage they’ve done to land around the world, both with their store placement and with the bottom line practices of their suppliers and manufacturers. They owe us for the suffering of sweat shop laborers who now have no choice but to work for Wal-Mart because their culture and way of life has been overcome by the presence of manufacturers who promise cash for souls.
Try turning that twenty visits to Wal-Mart a year into ten and you’ll be making a difference. You’ll be casting that many fewer votes in favor of overblown capitalism at its worst.
My own sad confession: I bought my computer at Wal-Mart a year ago. It cost me very little and it’s been a wonderful computer, but I promise you this, when it’s time to get a new computer, I’m not getting it at Wal-Mart.
I share this article with you not as a socially responsible angel, but as a self-conscious hypocrite who has a legitimate concern for what a Wal-Mart dominated future holds. If you can’t boycott the place, simply buy less. If we all buy less, and boycott if we’re able, then Wal-Mart will have reconsider the effectiveness of their bottomless bottom line business model. We must stand strong against Hurricane Wal-Mart by keeping levees of economic justice and a concern for the common good in tact.